About
WHO THE HELL AM I?
About Neta
THE HUMAN BEHIND
"NOT A SALESMAN"
BEN TOV
Neta (Netanel) Ben Tov is a Global Account Manager at OX Security, a cybersecurity company. He has been selling B2B software for years and is still doing it — this book was written between deals, not after leaving them.
He started the Not a Salesman newsletter on LinkedIn in February 2023 because he was tired of the stereotype. Fifteen editions later, this is what came out of it.
He is not a sales guru. That's kind of the point.
I'm not a sales guru.
I'm still selling.
That's kind of the point.
Career Path
STILL DOING THE JOB.
- Outbound
- SDR
- SDR Leadership
- Renewals
- Account Management
- Global Customer Relationships
- Cybersecurity
Why I Wrote Not a Salesman
TIRED OF THE STEREOTYPE.
The Not a Salesman newsletter started on LinkedIn in February 2023 because I was tired of the stereotype — the pushy, scripted, "always be closing" caricature that has nothing to do with how good selling actually works.
Fifteen editions later, this is what came out of it. Not a methodology. Fifteen real stories and what was worth keeping from each one.
SELL MORE.SOUND LESSLIKE A SALESMAN.
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