Question 1

Can I read it on a Kindle?

Accepted Answer

Yes. Send the EPUB to your Send-to-Kindle address and Amazon converts it automatically. On a laptop, the PDF is the nicer read.

Question 2

What if I don't like it?

Accepted Answer

Reply within 30 days and I'll refund it. No form, no questions, no 'what could we have done better' survey.

Question 3

How long is it?

Accepted Answer

Fifteen chapters, about an hour. It's the newsletter, restructured. Short on purpose, because a sales book you actually finish beats one you don't.

Question 4

Is this a methodology?

Accepted Answer

No. There's no pyramid to memorise and no acronym. It's fifteen real stories and what was worth keeping from each one.

Question 5

Can I buy copies for my team?

Accepted Answer

Yes. See the team options above, or email me and we'll sort it out.

Question 6

Do I need an account?

Accepted Answer

No. You pay, you get the files.

Question 7

Is my payment secure?

Accepted Answer

Payment is handled by Polar, who are the merchant of record. Your card details never touch this site.

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